As we all know, branding is necessary in today's world. It sets you apart, gives you an identity, and keeps your focus. It's equally important for publicists to have and maintain their own personal brand. However, coming up with this brand is no easy feat. It takes a lot of time to think of an idea that you can work with, that is versatile, and that can achieve growth in coming years. I've been racking my brain for the past year thinking of what I wanted my brand to be, and it surprisingly came to me one day as I was debating on what to wear! Indecisive Scorpio girl problems.
Yes, new blog. But the memes are here to stay. :) |
When I think of a little black dress, I think chic, timeless, classy. I also think versatility, which is what led me to the connection to my PR work. A fabulous dress is a fabulous dress, but what makes it even better is the combination of that chic traditional style with the individual accessorizing, designing, and detail. In the PR sense, the client is the individual styling, but the LBD is the platform. The starting point.
With LBDPR, the goal is to collaborate with the client to create something special. It is to form and craft their own brand and image into something that is just as timeless and iconic as your favorite LBD.
This is just a little intro, but I am SO excited for what 2013 has in store for LBDPR. I've received so much support already from the Blogger community and I have been so excited about sharing this!
Have any ideas? What do you think? I want to hear it all! And make sure you stay updated by following the official twitter for this blog - @LBDPR. Website coming soon!
I hope everyone had an amazing 2012, and I hope you all are ready to make 2013 your best year yet! Love you all madly!!!
xxx
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